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Ways to Collect Email Addresses for E-Mail Marketing

Ways to Collect Email Addresses for E-Mail Marketing

Business thrives on e-mail marketing. According to EmailMonks, “e-mail has a median ROI of 122%.”  There’s no doubt, that marketing via e-mail is a great way to cultivate leads and convert them into loyal customers. In addition to lead conversion, there are many...
What Google Search Wants To See From Your Website

What Google Search Wants To See From Your Website

What is Search Engine Optimization? We could go into a complex definition here, but for the sake of brevity we’ll simply say that search engine optimization is a set of steps you take to ensure that your website appears on the first page of search results. The fact is...
How to Search Engine Optimize Your Blog Content

How to Search Engine Optimize Your Blog Content

As digital marketing experts, we always recommend that our small business clients incorporate a blog on their company website. There are many benefits to having a blog as part of your digital marketing strategy such as establishing a positive rapport with customers,...
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